Daniel Kramer - Fashion

An Interview with Stefanie Giesinger: Part 1

Jan 14, 2021

Stefanie Giesinger is a German model, entrepreneur and pretty much allround-talent. With her own skincare line, being the face of various fashion and beauty campaigns and her newly founded fashion start-up nu-in, she is really successful and just an inspiring personality. With almost 4 million followers on Instagram, she also has a huge fan base and reach on social media, that she uses to share impressions into her personal life and to make a positive impact in terms of a more sustainable way of living, being plant-based, supporting vintage shopping and aiming for a sustainable future of the fashion industry. I talked to Stefanie about her personal motivation and fashion style, as well as her fashion brand nu-in, which you will find in a second part of the interview.

Welcome Stefanie and thank you for being here with me today. So, let’s dive into the questions. We will start off with some personal and style-related questions. What is your personal motto?

Being in the moment and trying to be as happy as I can be.

That’s a very good personal motto. What do you enjoy most about your job?

The fact I can be as free as I want to be by having control over my career and that I feel like I can empower others.

Very cool, that’s really a big gift, to be able to influence other life’s in a positive way. Especially in recent times, where it's very hard to stay motivated. How do you actually stay motivated?

I’m only human, so I obviously have days where I’m not motivated at all and and I’m not productive. But generally speaking I find my creativity and my motivation by switching off from the Internet. Removing my phone and Social Media for some hours or days always helps me the most to be free for new ideas and build motivation to action things. So my number 1 tip for everyone who’s trying to find motivation is to remove all devices and distractions that actually just steal your attention. Like phones, laptops, Tv’s and also removing yourself from activities that you know make you feel lazy. For example, I know that if I get into a big Social Media tunnel, I just get super lazy. Especially in the mornings you shouldn’t start your day like that, because it will just kill your motivation for everything else.

That's a very good advice, I can relate a lot with getting stuck in that social media tunnel. Let's switch to another topic: Fashion. What would you say is your biggest fashion inspiration?

Like for many of us, Instagram is showing me what’s trendy and cool at the moment, but I feel like that everything I see there is in my own bubble so it’s hard to give my horizon more width. What really inspires me are people from different industries like musicians and other artists. Another source of inspiration is definitely old movies and I love to see how other cultures have differing trends.

Honestly, I really like your style. And you can say, that what you are wearing, everybody's wearing half a year or a year later. So, it's very cool to see how you get inspired. Onto the next question. If you meet a famous person alive or dead, who would it be and why?

That's one of the hardest questions ever. There are a few, but one of them would definitely be Audrey Hepburn, because she was a very special women in a special time. She challenged societal standards when men and women where still trapped in traditional gender roles. She was unconventional even in the way she looked and by doing that she redefined classic beauty. She was beautiful inside and out. The quote ,,Happy girls are the prettiest’’ is still something that I would even tell my friends nowadays. She was a great actress and a good role model.

That’s a really interesting answer. Would you say, your job as a model affected you or changed your personal fashion style?

Definitely! Through my work with designers, stylists, photographers, directors, journalists and other artists I can see, feel and learn about fashion from another perspective. I love learning from people who are in this business for decades and went through different periods of time. It also changed my view on fashion because I appreciate how much work, effort, energy and love is invested in each piece and also how clothes are being photographed and presented.

I can image. Do you have a current favorite fashion-item?

An old men’s vintage blazer in XL because I can wear it on top of a hoodie or even on a classy dress. It is my ultimate must have. I can only recommend going to a vintage store and buying a big relaxed blazer. You will never regret that purchase.

I can see that you have one, because I'm following you on your social media channels. What would you say, are your fashion must-have's? Like pieces, everyone should have in his or her closet? Definitely an old, extra-large blazer and a good pair of denims. I think denims are something that will never go out of fashion and you can keep them your whole life. The perfect fitting denim can make your day so much easier especially on days you feel uncreative and don’t know what to wear. You don’t really have to think about it … Just wear your favorite pair of denims, a t shirt or a hoodie and an oversized blazer… your look is complete.

That is a really good advice. Denim jeans are just timeless. Well, thank you Stefanie, that was the last question of the first part of our interview. I really enjoyed talking to you about your personal style and motivation.


Stay tuned for the second part of my interview with Stefanie Giesinger – talking about business, her company nu-in and taking a look into the future together.

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